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SimplyBank announces Cleveland grand opening

News from SimplyBank.
For more information, contact:
Alex Green
Directing Marketing and Communications Officer

O: 423-567-7306 | C: 423-504-4552

Oct. 11, 2022

SimplyBank announces grand opening date for new Cleveland branch

Branch welcomes community to celebrate at 25th Street NW location

CLEVELAND, Tenn. -- With renovations complete and the doors officially open, locally-owned SimplyBank’s first full-service branch in Bradley County is set to celebrate its grand opening on Friday, Oct. 21, from 4 to 5 p.m.

Led by longtime local banker and Lee University alumni Pete Brummett, SimplyBank’s new Cleveland branch at 1432 25th Street NW represents the fulfillment of a longtime mission to bring SimplyBank’s full product and service lineup to the city.

Based in neighboring Rhea County, SimplyBank has for decades served Cleveland and Bradley County, and in Nov. 2020 opened its first brick-and-mortar location in the community when it premiered a loan production office on North Lee Highway.

All services previously housed at the North Lee Highway office are now based at the full-service location at 25th Street.

John Owen, CEO at SimplyBank, said the successful launch of a full-service location in Cleveland is the beginning of an exciting new chapter for the organization.

“Cleveland is the kind of community we love to serve as a locally-owned community bank,” he said. “The business scene is dynamic and growing, and the lifestyle offerings are attractive to both incoming talent and new and established families.

“The community has done a tremendous job setting itself up for success, and we believe our entrepreneurial brand of community banking will help families and businesses in Bradley County continue to prosper for a long time.”

Brummett joined SimplyBank in 2021 to help launch and then lead the new Cleveland location.

“The opportunity to build on a rich history of service with SimplyBank was exciting on its own, but to also be part of the first ever full-service branch here is special,” Brummett said. “Our Cleveland team is ready to provide the exceptional service SimplyBank is known for. We’re here to help our friends, family and neighbors in Cleveland and Bradley County get more out of life and spend less time in a bank lobby.”

SimplyBank Cleveland’s grand opening is scheduled for Friday, Oct. 28, from 4 to 5 p.m. A ribbon-cutting will take place at 5 p.m.

Prior to the beginning of the grand opening, temporary parking and traffic blockages will go into effect at the location, but the office will be remain open for business during normal business hours, from 8:30 a.m. to 5 p.m. Drive-thru accessibility will be limited beginning at 1 p.m.

For more information about SimplyBank, visit

SimplyBank Cleveland is open 8:30 a.m. to 5 p.m. Monday through Friday, excluding federal and bank holidays.


About SimplyBank.

SimplyBank is a premier provider of community banking and financial services headquartered in Southeast Tennessee. Deeply-rooted with more than 130 years in operation, SimplyBank operates across nine East Tennessee and North Georgia counties, offering retail consumer and business banking solutions at 14 offices, including full-service branch locations in: Benton, Tenn.; Chattanooga, Tenn.; Cleveland, Tenn.; Dayton, Tenn.; Decatur, Tenn.; Flintstone, Ga.; Harriman, Tenn.; Ringgold, Ga.; Rockwood, Tenn.; Rossville, Ga.; Soddy-Daisy, Tenn.; Spring City, Tenn.; and south Dayton, Tenn. SimplyBank also operates a loan production office in downtown Chattanooga, Tenn. A new full-service branch is planned for Knoxville, Tenn., in 2023. SimplyBank offers customers around-the-clock options at its convenient ATM locations and via the SimplyBank mobile banking application and online banking. SimplyBank is a proud sponsor of Chattanooga Football Club and Lee University Athletics. Member FDIC and Equal Housing Lender. For more information, visit